Recently, the Guangxi Branch of China Southern Airlines innovatively launched the "Cloud Health Journey: New Food Trends for Farmers" themed flight event on a flight from Nanning to Beijing. With a unique stage at an altitude of 10,000 meters, it opened up an "air channel" for the characteristic agricultural products of Fuchuan Yao Autonomous County to reach consumers directly, while also conveying the concept of a healthy lifestyle and contributing to rural revitalization.

After the flight took off, the flight attendants vividly told the ecological stories and cultural heritage of the Yao ethnic group in Fuchuan through the in-flight announcement, bringing the passengers into the scene of the Yao Mountain orchards. The flight attendants transformed into "cloud promoters", holding trays to showcase the characteristic dried fruits of Fuchuan. They explained to the passengers one by one from the strict selection of raw materials, ancient techniques to nutritional value. The passenger exclaimed, "I only knew that Fuchuan navel oranges were famous before. Today, I learned that the production of dried fruits is so meticulous, healthy and convenient!"

To enhance the experience, China Southern Airlines has specially set up a tasting session. The moderately sweet and sour taste has received high praise from passengers. The flight attendants simultaneously guided passengers to scan the customized QR code to directly access the "Agricultural Assistance Mall" jointly created by China Southern Airlines and Fuchuan, enabling "immediate tasting and one-click ordering". Data shows that during the event period, the number of visits to the mall increased by 300% compared to normal days, and many dried fruit products were sold out.

The "Slow City Yao Gift" brand, which is the key promotion of this event, integrates over 30 agricultural and specialty products such as Fuchuan navel oranges, Yao Mountain oil tea, and ecological fruits and vegetables through a wechat mini-program, building an integrated "production, supply and sales" platform. Passengers who experienced it on the spot said, "The mini-program has a simple interface, is easy to operate, and has a professional design. You can buy it with confidence!" This cooperation with China Southern Airlines has further extended the sales scenarios to the cloud, broadening the market radius.

The person in charge of the event at China Southern Airlines Guangxi Branch stated that this theme flight is a deep practice of the "aviation + rural revitalization" model. By transforming the cabin into a mobile exhibition hall and having flight attendants act as promotional ambassadors, not only do passengers feel the warmth of helping farmers during their journey, but also precise traffic is used to empower rural industries. In the future, China Southern Airlines plans to continue exploring new paths for the "cloud economy".

With the smooth landing of the flight, the "Aerial Agricultural Assistance Campaign" spanning 2,000 kilometers came to a successful conclusion, but the "cloud journey" of Fuchuan's good products has just begun. From an altitude of 10,000 meters to thousands of households, China Southern Airlines is taking concrete actions to write the "aerial answer sheet" for rural revitalization.